In 2025, the television market is saturated with options, but Sony and LG continue to lead the way with premium Smart TVs that offer exceptional quality and innovative features. Whether you’re a movie enthusiast, a gamer, or just someone who enjoys watching content in stunning detail, choosing between these two giants can be a challenge. In this detailed comparison, we explore Sony TV vs LG TV in terms of picture quality, sound performance, and operating system (OS) to help you make the right decision.
Picture Quality: Sony’s Cognitive Clarity vs LG’s OLED Mastery
Sony TVs are well-known for their lifelike picture reproduction, thanks to their cutting-edge Cognitive Processor XR. This processor mimics the way the human brain perceives depth and focus, bringing enhanced contrast, clarity, and color vibrancy. Sony’s top-tier models, like the BRAVIA XR OLED and Mini LED TVs, include XR Triluminos Pro and XR OLED Contrast Pro technologies. These features ensure a cinematic experience with sharper details and realistic colors, ideal for high-definition content, movies, and sports.
On the other hand, LG continues to dominate in OLED technology, which uses self-lit pixels to deliver perfect blacks and infinite contrast. In 2025, LG’s latest α9 Gen 6 AI Processor uses deep learning to upscale content and fine-tune every frame for texture, color balance, and motion clarity. Models like the LG C3, G3, and Z3 are highly regarded for their excellent picture performance, particularly for gamers and home cinema users. While both brands offer 4K and 8K resolutions, the choice boils down to personal preference: Sony is great for natural realism, while LG delivers vivid, punchy OLED visuals.
Sound Quality: Acoustic Surface vs AI Sound Pro
Sound performance is another area where Sony excels. Their Acoustic Surface Audio+ technology, especially in OLED models, turns the entire screen into a speaker. This innovative approach creates a direct and immersive audio experience. The addition of XR Surround and Dolby Atmos provides powerful and clear soundscapes, ideal for action movies and gaming. Sony’s sound feels more enveloping and comes from the exact position on screen, which enhances realism.
LG TVs are also impressive in terms of audio, using AI Sound Pro to automatically optimize sound based on the type of content. Whether it’s a sports event or a movie, the AI adapts the audio in real time. LG TVs also support Dolby Atmos and WiSA-ready wireless audio solutions, allowing for external speaker pairing. While the built-in speakers on LG are good, they don’t quite match the innovation of Sony’s screen-based sound. So, if you’re looking for better built-in speaker performance, Sony has the edge; but for flexibility and external sound setups, LG is a strong contender.
Operating System: Google TV vs webOS
Sony TVs now come equipped with Google TV, offering an intuitive and content-centric interface. It organizes shows and apps based on user behavior and allows seamless integration with Google Assistant, Chromecast, and a wide range of Google services. This OS is ideal for users already in the Android ecosystem and provides access to thousands of apps from the Google Play Store.
LG, on the other hand, uses its proprietary webOS, which has been significantly improved in 2025. The new interface is fast, responsive, and features a full-screen dashboard that displays recommended content and recent apps. LG ThinQ AI, voice control via Alexa and Google Assistant, and support for major streaming platforms like Netflix, Disney+, and YouTube make webOS a solid choice for general consumers. While both operating systems are capable, Google TV offers more customization and smarter search, whereas webOS excels in simplicity and user-friendliness.
Gaming Performance: For Console and PC Gamers
Both Sony and LG TVs cater well to gamers. Sony TVs support HDMI 2.1, Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM), and 4K 120Hz, making them ideal for the PlayStation 5 and Xbox consoles. Features like Auto HDR Tone Mapping provide an added advantage for PlayStation users, offering optimized settings right out of the box.
Meanwhile, LG’s OLED models are a favorite among competitive gamers. With support for NVIDIA G-SYNC, AMD FreeSync Premium, and Dolby Vision Gaming, LG TVs deliver buttery-smooth gameplay with minimal lag. The Game Optimizer dashboard on LG TVs also gives users easy access to game-specific settings, making real-time adjustments possible. Overall, LG takes the lead in gaming performance, although Sony delivers a tighter PlayStation experience.
Design and Durability: Premium Looks with Practical Build
Both Sony and LG TVs showcase premium designs in 2025. Sony adopts a minimalist and elegant look with metal bezels and clean edges, focusing on immersive viewing. Their TVs are often slightly bulkier due to their advanced sound systems. LG, on the other hand, shines with its Gallery Series OLEDs, which are designed to mount flush to walls like a picture frame. These models are ultra-thin and blend perfectly into modern interiors.
In terms of durability, Sony TVs generally last longer, thanks to their superior thermal management and robust components. While LG OLEDs are also durable, earlier concerns about screen burn-in still persist, although LG has significantly reduced these risks in their latest models with pixel-shifting and screen care technologies.
Final Verdict: Which One Should You Choose?
Both Sony and LG make exceptional Smart TVs in 2025, but your final decision should depend on your specific needs.
- If you want natural picture quality, immersive built-in sound, and a robust smart TV interface powered by Google, Sony is the way to go.
- If you prefer ultra-deep blacks, top-tier OLED panels, gaming-centric features, and a user-friendly smart interface, LG is your ideal choice.
Both brands offer excellent after-sales support in Bangladesh and are widely available at major retailers. The competition between Sony and LG TVs comes down to what matters most to you — whether it’s color realism, gaming performance, or smart features.
Where to Buy Sony and LG TVs in Bangladesh
If you’re planning to purchase a Sony or LG Smart TV in Bangladesh, you can visit trusted retailers like Star Tech. Always ensure the product comes with an official warranty, free installation, and after-sales service for the best experience.
